Understand your selling habits
PACE
Understand your selling habits and adapt how you communicate with different customers.
Explore PACECompare courses
Which course is right for you?
Choose the skill you want to practise: adapting to customers, structuring a sales call or handling more challenging conversations.
Find a starting point
What would you like to work on?
The foundation of our sales methodology
ALPHA
ALPHA is the foundation of our sales methodology. Learn to understand the customer’s needs, explain your offer and agree what happens next.
Explore ALPHAAdvanced selling skills with NLP
NeuroSelling
Build advanced selling skills with Neuro-Linguistic Programming (NLP). Practise listening, questions and language to understand customer concerns and respond when someone is unsure about buying.
Explore NeuroSellingChoosing a course
Where should I start?
ALPHA is the foundation of our sales methodology. Choose PACE to understand your selling habits, or NeuroSelling to develop advanced skills. Experienced salespeople can start directly with NeuroSelling.
Are dates and fees available?
Upcoming dates and fees are not published yet. Ask about the programme you are considering and your preferred timing.
How do I register?
Contact us by email or WhatsApp to confirm the course details and arrange registration. This website does not take payments.
What if I need coaching or prospecting support?
Describe the support you need in your enquiry. Ask the team about the available format and scope before assuming it is included.
How you will learn
Practise sales conversations.
Language and practice
Training is delivered in English. You can use other languages during practice and role play. Our trainers are conversant in English, Chinese and Malay.
Programme details
Each programme includes a copy of the relevant book. Dates, duration, fees and whether sessions are online or in person will be confirmed before you book.
Included with your programme
Keep learning after the session.
Participants receive a copy of the relevant book when they sign up for a programme.
NeuroSelling
A Practical Guide to NLP for Sales Professionals
Practise listening, rapport, questions and language for real sales conversations.
Why Buyers Wait
How Trust, Risk and Culture Shape Every Sales Decision
Understand buyer hesitation, identify what remains undecided and agree a useful next step.
Both books are co-authored by Soo Hoo Yoon Hunn and Patrick Ooi Aik Wee.
Start with your situation
What would make your next sales conversation better?
Tell us where you get stuck. We can help you choose a course and confirm the dates and fees.
Ask about programmes