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Our programmes

Choose your programme and format.

Build your sales-call skills over weekly sessions, arrange in-house training, or join a public intensive.

Plan your training

2027 training dates

Choose a date to enquire. Your place is reserved only after booking is confirmed.

ALPHA Public Intensive

Two days · 9 am–5 pm daily (Malaysia time, UTC+8). Confirm the venue before booking.

RM988 per person + 8% SST
RM1,067.04 including 8% SST.

Confirm group size and inclusions before booking.

ALPHA Online and NeuroSelling Online: To be scheduled.

Confirm the session time in your local time zone before booking. In-house dates are arranged with your company.

Compare at a glance

Find your course, format and fee.

Currency is shown beside each fee. ALPHA and NeuroSelling public intensives are priced in RM; other listed formats are in USD. Academy fees are before 8% SST unless a total is stated. Sales Ready is US$488 including taxes. Fees are per person unless marked per group.

Programme choices and included support
Programme / audienceFormat, duration and feeIncluded supportNext step
PACE

Understand your selling habits.

Live online: 2 hours · US$8
In-house: 4 hours · US$48/person (minimum 10)
Assessment, report and group sharing. In-house adds company exercises and a team debrief.Explore PACE ↗
ALPHA

New sellers and those with under three years of experience.

Online: 8 weeks / 16 live hours · US$188
Public intensive: 2 days · RM988 per person
In-house: 2 days · US$3,528/group (maximum 25)
Online: recordings, peer and AI practice, trainer feedback and six-month access after completion. In-house: workbook and six-month class-note access.Explore ALPHA ↗
NeuroSelling

Experienced sellers ready for advanced NLP techniques.

Online: 12 weeks / 24 live hours · US$488
Public intensive: 2 days · RM1,988 per person
In-house: 3 days · US$5,298/group (maximum 25)
Online and public intensive: recordings, AI practice, trainer feedback and six-month access after completion. In-house: workbook and six-month class-note access.Explore NeuroSelling ↗
Sales Ready · RiseUp Asia

ALPHA-based intensive with implementation coaching.

15–16 February and 1–2 July 2027 · Kuala Lumpur
2 days + 90 days of implementation · US$488 including taxes
Facilitated by Soo Hoo.
WhatsApp peer coaching and three four-hour hybrid group coaching sessions around days 30, 60 and 90. Choose in person or online for each coaching session. Day 90 includes graduation. Training days: 9 am–9 pm, possibly later; coaching dates agreed with the cohort.See Sales Ready ↗

Online ALPHA and NeuroSelling groups: maximum 35. NeuroSelling public intensive: maximum 50. Online trainer feedback: within three working days. In-house support is class notes only; venue, meals, trainer travel and accommodation are paid separately by the client.

PACE assessment and personal debrief

Assessment and report: US$5. Personal online debrief: US$98 for 45 minutes, one-to-one. See PACE options ↗

HRD Corp submission is planned. Programme approval has not yet been obtained; confirm claimability before booking.

Foundation or advanced?

Choose for your experience.

ALPHA: build your foundation

For people who have not sold before or have less than three years of experience. Learn what to do at each stage of a sales call, then practise hooklines, discovery questions, presentations, objection responses and closing.

See the eight ALPHA sessions ↗

NeuroSelling: advance with NLP

For sellers with two to three years or more of experience who want to take their skills further. Build on your call experience with NLP rapport, anchoring, decision filters, values, precise language, reframing and storytelling.

See the twelve NeuroSelling sessions ↗

Around the two-to-three-year mark, choose ALPHA if you need a reliable call structure, or NeuroSelling if you already have that foundation and want advanced techniques. Experienced sellers can enter NeuroSelling directly without screening.

Compare the practice

The same concern. A different skill to practise.

Buyer: “Your price is higher than the other option.”

In ALPHA

Practise recognising the objection, using 3F and explaining the relevant feature, advantage and benefit.

A question to try: “What are you comparing our offer with, and which benefits matter most to you?”

Practice focus: Follow a clear response structure and connect the benefit to the need you discovered.

In NeuroSelling

Practise precision questions to uncover the buyer’s decision criteria, then reframe your explanation around their stated values.

A question to try: “When you say ‘higher’, which parts of the two offers are you comparing? What would make the difference worthwhile to you?”

Practice focus: Identify the meaning behind the objection and adapt your language, framing or story to the answer.

Illustrative practice based on the course topics, not a recorded class or customer result. A response depends on what the buyer says next.

Choosing a course

Where should I start?

Recommended progression

PACEALPHANeuroSelling

Start with your selling habits, build your sales-call foundation, then develop advanced skills. Experienced salespeople can choose direct entry, including NeuroSelling, without screening.

When can I join?

See the 2027 dates above for PACE, ALPHA and NeuroSelling public programmes. Sales Ready lists 15–16 February and 1–2 July 2027. ALPHA and NeuroSelling online dates are to be scheduled. In-house dates are arranged with your company.

How do I earn NeuroSelling certification?

To earn Certified NLP Sales Professional (NFNLP), you must pass both a written assessment and a role-play with the trainers. This applies whether you attend live or learn through recordings. If you do not pass either assessment, you can retake it free of charge, with no limit on attempts, until you pass. Ask for the pass criteria and assessment schedule before enrolling.

How do I register?

Use the enquiry link for your chosen programme and format. Sales Ready links to RiseUp for event details and its registration enquiry.

What is included in weekly programmes?

ALPHA and NeuroSelling include weekly two-hour live lessons, self-paced e-learning, recordings, peer and AI practice, and trainer feedback in group chats within three working days. Access and feedback continue until six months after completion. Maximum 35 participants per online programme.

Start with your situation

What would make your next sales conversation better?

Tell us where you get stuck. We can help you choose a course and confirm the dates and fees. We reply to enquiries within three working days.

Ask about programmes

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